That the hoops team has consistently outperformed
the FB team over the past 16 years is an incontrovertible
fact. The FB team has had losing records
on a number of occasions, and was completely
overmatched in every major/BCS bowl - not to
mention blowout losses and home defeats
at the hands of 3rd tier teams including a
3-9 season. Yet demand for tickets has never
waned. The hoops couldn't sell out in a year
when ND was a top 10 team and #2 seed.
The ND admin sees the apathy among students
and alums and responds in kind with their dollars.
The ROI just won't be worth it.