and the quality issue was surrendered to the Germans and eventually the Japanese (after they got a foothold at the lower end of the market), was the beginning of eventual marketshare loses.
The US Auto industry was more concerned about quarterly profits and lowered their R&D budgets and other investments...they took their position for granted, got lazy and the cow was milked.
If you lose quality you can still make better profits for a while, but you will lose what your brand stands for and erosion will take place.
I sure liked the "Big Fins" that ND has put on their basketball car...vroom vroom!
A quality product similar to the better Digger years will be supported by attendance, adidas apparel, etc. There needs to be a reinvestment in the "ND Basketball Brand." IMO, the first sign of investment is giving the coach more flexibility in recruiting admittance...which has an immediate impact and does not require cash...then build a damn practice facility (which may require a donor). But if the Administration does not show good faith and commitment/being serious about recruiting, then why should a donor take it seriously and make a commitment to an uncommitted university?