I didn't realize the ACC revenues would be that much higher. Very good news. I just hope all of that will be pushed right back into the program.
I couldn't agree more about ticket sales and the promotion of MBB. I personally like the easy, small-town feel of going to games at the JACC, but they're leaving a lot on the table compared to other programs. Empty seats when students are away, no parking or beer revenue, terrible visibility for merchandise or program sales, and no apparent effort at corporate or special event sales. One priority ought to be bringing in someone who has experience in promotion and operations at a first-rate program.
Digger was one hell of a promoter back in the day. We're missing a little of his magic.