motivated by forcing ND into the Big 10. That's not to say landing ND isn't in his mind. I just don't think it's what's driving him. I think he's mostly motivated by increasing the B1G's media footprint and combating the conference's rust belt problem. Looking 50 years into the future, I think the ACC is a much bigger threat to takeover B1G turf than is the SEC. As I've said many times, it's all about demographics, and the growth in this country is not in PA, OH, and MI.